Safer hiking in cougar country.

Keep your family protected on the trail, at the park, in your backyard.

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Natural mountain lion deterrent clothing

Gear that's got your back

How does CougarSmart protect your family?

Mountain lions can't help it. When they see something small and fast, their instinct is to chase it.
It helps them catch prey like deer that move quick.
But it also means that sometimes, not very often, a small human gets mistaken for a deer.
Wearing CougarSmart interrupts the mountain lions natural instinct with giant predator eyes on the back of the shirt.
These eyes immediately interrupt and confuse the cougar's natural instinct because it immediately feels as though it is looking into the eyes of a giant predator (which is actually just the back of your shirt, but they don't know that).
And here's the real thing: cougars aren't really interested in attacking humans. They don't do it very often. Once they realize that you're not a deer, they're far more likely to
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Real talk though

True story, studies in Botswana have shown that lions are way less likely to attack something with false eyes on it's backside.

We know it's pretty unlikely to encounter a mountain lion in the wild, and while we definitely believe that Cowbum CougarSmart gear can actually help in the event that a cougar chases you and tries to surprise pounce you, we make absolutely no guarantees.

More importantly friends, is that mountain lions, cougars, trail sharks, and pumas face a growing threat to their existence every year. Declining habitat, poisoning, bad conservation laws, fear, and ignorance have severely threatened the future of these awesome critters. We love the land that they live on, we love to hike through it, and camp on it, and preserving that for countless future generations is important to us. That's why we donate 10% of proceeds to conservation organizations that work to preserve and increase habitat for the long term.

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